Monday, April 22, 2013

ESPN Radio's "Telling it like it is" commercials are fantastic

ESPN has been making brilliant Sportscenter ads for a long time.  Recently they've branched out to some of their radio shows, and the results are just as spectacular.

For "The Herd with Colin Cowherd"

I'm impressed by Cowherd's willingness to possibly come off as anti-dog in this commercial.

For "Mike and Mike in the Morning"

I couldn't agree more with what Greeny is saying (unlike his stance on NBA stars resting); not about mashed potatoes, but in regards to "elite" NFL quarterbacks.

And finally for "SVP and Russillo"

"I see you more as an online dater."  Classic.  It's this kind of stuff that makes "SVP and Russillo" the best show on the network.

Overall I love the "telling it like it is" theme that ESPN is going with here; that's basically one of the founding principals of   However, it's noteworthy that the "worldwide leader" feels the need to make this point, clearly they are concerned about the growing sentiment among sports fans that maybe it's something they don't always do.


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